- Firstly a single is chosen by the artist and producers
- A number of different directors are chosen, and all given a chance to show their ideas.
- Then a director is chosen and budgets are agreed
- Storyboards and locations are developed through a range of ideas
- Sets are built, with personal and locations hired
- Video is shot (usually within a few days)
- Editing begins on the tape, then visual effects are added
- The video finally needs to be certified, so it can be released to TV stations etc...
The Record Company
- Sign up artists and pays them an advance
- This covers certain costs involved in marketing the record
- The record company then employs a commissioner
- They develop a brief for the video, including the budget, deadlines etc...
The Director
- They listen to the track, and outline a proposal for the video (including storyboards)
- If the record company likes the idea then they will hold a meeting with the director, then the next stage is to arrange a budget
- Budget: The producer will come up with a budget which is approved, this is then sent to the client when he can try and negotiate it or keep it the same. Then the production unit is set up.
1 comment:
Good work matt
Post a Comment